The Swans entered the Grand Final as the underdogs against minor premiers Hawthorn, but the game would prove anything but one-sided. Despite Nick Malceski kicking a stunning goal to open the team’s account at the Punt Road end of the MCG, the Swans trailed in the first quarter but fought back in the second to pile on six unanswered goals to hold a 16-point lead at the long break.
The Swans kicked the opening two goals of the second half to lead by 28 points before the Hawks fought back to trail by just one point at three-quarter time. Hawthorn broke away early in the final term to hold a 12-point lead midway through the final term. But the Swans dug deep again, and final term efforts from Ryan O’Keefe, as well as goals to Dan Hannebery, Kieren Jack, Adam Goodes and the stunning sealer from Malceski resulted in the Swans winning their second premiership in seven years and the fifth ever for the club. The final score was Sydney 14.7 (91) to Hawthorn 11.15 (81) with John Longmire and co-captain Jarrad McVeigh lifting the cup on the MCG after the match.
Australia Post issued a PNC with the stamps from the SSS sheet. The postmark was the first in a new set of seasonal postmarks.
WCS also produced a cover.
Australia Post also issued a Souvenir sheet.